21 Nov
2014

10 Mistakes To Avoid When Selling Your Home

Selling your home isn’t something that you do every day-unless you’re a real estate agent. Over the years I’ve honed my skills in learning what works when it comes to selling your home, as well as what doesn’t.

Fortunately, other people have made these mistakes so that you don’t have to!

1. Ignoring an estate agent’s style tips

We all develop personal connections to our homes, but sometimes those connections mean that it’s hard to see our home through the eyes of a potential buyer. An experienced agent should know how to present your home in a way that will maximise your home’s selling potential.

2. Underestimating the importance of street appeal

First impressions matter, and potential buyers driving past or inspecting your home will take notice of your property’s exterior. In my experience, people buy in the first five seconds and justify throughout the inspection. Make a good impression from the outset and keep up to date with the mowing and weeding!

3 Under-investing in marketing

A targeted, wide-ranging marketing campaign designed to reach as much as possible of your buying audience is essential. Buyers fall into different groups and demographics, and a high quality marketing campaign will reach out effectively to all of these.

4. Not being switched on about going online

In our office, it’s where about 90% of our buyer enquiry comes from. The more you invest here the better. Only a small percentage of buyers look beyond the first page of property search results!

5. Being afraid to commit to a sale price

Committing to a sale price isn’t an easy task, but it’s one that should be a much easier decision when you consider that almost half of all potential buyers will pass over properties with no listed price. Why? It seems too hard, or worse, they fear it will be out of their range. Take the plunge and name a figure.

6. Holding out for a better price

Though it can be tempting to wait for a better offer, the property market doesn’t play by the rules of Who Dares Wins, so think twice before rejecting that initial offer. In my experience, often the first offer is the highest we’ll receive, and almost every record price we achieve comes from an offer made within the first thirty days.

7. Taking offers personally

A low offer on your property is not a reflection on you, or even on your home. Instead, they’re representative of a willingness to commit to opening negotiations. I always encourage vendors to see a low offer as a starting point rather than a final figure.

8. Opting for appointment-only viewings

Although there is the odd exception, for the most part opening your home for inspection is essential to ensure it’s seen by as many potential buyers as possible. We get around 10 times the buyer traffic if it’s open for inspection as opposed to by appointment viewings.

9. Cutting costs when choosing a real estate agent

If you think the best agent is expensive, try hiring the second best & see how much that costs you!

10. Failing to keep up with property maintenance

It’s almost always cheaper to do it yourself than to let the buyer use it as leverage for a price reduction.

I recently sold a home in Aspley where the building and pest report identified multiple maintenance issues at an estimated repair cost of $15k! As expected, the buyer tired for a $15k price reduction. I intervened & re-quoted with a local trusted trade and they seller got the job done for $3k. Fortunately, I managed to salvage the deal without a price reduction. However this could have been avoided or worse the deal could have fallen through.

So call that plumper you’ve been avoiding! For real estate Aspley, contact Justin Watt of Watt Realty today.

14 Nov
2014

Social Media for Small Business

With a population of 2,189,878 (2012 population estimates), it is not surprising that there are many competitive businesses in Brisbane. Small businesses need to be innovative if they are to compete with larger corporations that have the money to buy radio and TV time and newspaper and magazine space. The Internet offers several business marketing opportunities, one of the most effective being social media marketing (SMM). So, how does a small business benefit from social media Brisbane?

More than half of all adults in Australia have a social media presence and your business should tap into this. You will reach more people than you would with newspaper classified ads, newspaper ads and other traditional marketing techniques which limit you to Brisbane or Queensland.

You will be able to compete with larger businesses on the same level because the effectiveness of an SMM campaign is not dependant on profitability. You will spend a fraction of what you would spend on traditional marketing methods.

All small businesses should tap into the power of social media Brisbane because this increases the chances of the business’s product going viral. All you need is a good YouTube video or a witty picture on Pinterest for this.

The creation of quality content is increasingly popular following Google Panda and Penguin updates. Social media marketing allows you to create quality and unique content effortlessly. This and the fact that search engines reward user engagement means SMM is good for your search engine optimization (SEO).

You will have a lot of control over your SMM campaign. There is a risk of your online reputation getting tarnished with other online marketing techniques such as email marketing. You get to monitor how your campaign is doing social media Brisbane, which helps you make informed decisions.

SMM is a must for small business in Brisbane because it helps you bring in targeted Web traffic. Only people who like what you have to offer will ‘like’ or ‘follow’ your social media profile. You are allowed to include links to your website on your profile. Your industry clout increases with each ‘like’ or ‘follower’. People are more likely to buy from you if they see you are popular.

The interaction with your customers and potential customers is important because you will get information that will help in product development and you will be able to solve problems that you would have had to hire a customer support team for. The use of social media Brisbane is also advantageous in that you get instant feedback.

20 Nov
2014

Fairy floss machine hire brisbane

Parties, or any event that gathers a number of people in a single location, are always filled with fun and enjoyment. Food, people in good spirits, and a whole lot of merriment fill the air of any event where children and adults alike gather to celebrate a special occasion.

One sure thing that can always bring a smile to anyone’s face, be it a fully grown adult or small child, is fairy floss. Fairy Floss King, Brisbane’s best provider of fairy floss machines, has been in the business for more than fifteen years. Fifteen whole years of bringing smiles to birthday parties, fund raiser events, school fetes, and even corporate work events. This trusted and reliable fairy floss provider is the best that you can find in the whole Brisbane area. Together with their machines and/or operators, you get to enjoy four hours of fairy floss, hundreds of sticks, a sugar mix, a table, and three full flavors to choose from. Free delivery is available in Brisbane, Logan, Redland, Gold Coast, and Ipswich. Fairy Floss King also offers other party needs to complete any party.

What once was only available in carnivals and circuses can now be had at your very own backyard, school, or corporate building. You can opt to hire the machine only and operate it by yourself, or hire an operator with the machine to eliminate the hassle of setting up and making the fairy floss for your guests. This will give you more time to focus on other things at your party and actually enjoy the event itself. If you want to make the fairy floss by yourself, though, it definitely won’t cause any problem as the machines are easy to operate and can start concocting the perfect fairy floss in just a few seconds.

Aside from giving your guests a great party atmosphere with Fairy Floss King, you can also hire the machines to make money at your event. Selling fairy floss at your school event can be a fantastic way to raise funds for charity or for any other purpose. Set up a Fairy Floss King booth and watch guests line up to get their taste of three available flavors and colors to choose from. Little girls will delight in the pink floss with a full raspberry flavor. Little boys will also enjoy the blueberry flavor that comes in the color blue, and green for apple. Every child in the event will definitely enjoy a fairy floss or two.

Fairy Floss Kings offers two packages for you to choose from: Package 1 consists of hiring the machine only, for $220, while Package 2 consists of hiring the machine plus the operator for $220 and $25 for the operator’s fee. With these packages come 250 paper sticks, sugar mix that’s good enough for 250 serves, and a table for set up. You can enjoy the machine right at your event for a whole four hours, making it a staple at your party. Should you need a generator, especially if your event venue is outdoors and away from an electric outlet, Fairy Floss King can happily provide it for you for an additional cost of $150.

Along with these packages, fairy floss machine hire brisbane can give you everything you need for a fantastic party. You can opt to add other party equipment such as Jumping Castles, a popcorn machine, and snow cones together with the fairy floss machines. Fairy Floss King will happily provide you with combo deals to create a complete party package for your event.

Fairy Floss King’s website is very easy to navigate. Should you have any questions about hiring fairy floss machines, you can easily go to the website where big, bold, colorful letters welcome you to an array of photos of Fairy Floss King’s previous clients and events. Everything you need to know can be found on the website’s Frequently Asked Questions tab. If you want to hire Fairy Floss King, a contact number can easily be reached with a friendly customer service agent on the other line to help you book a machine for your event. You can also fill out an online form where information such as your date of event, delivery address, required machine delivery time, mode of payment, and other essential information are needed to book your Fairy Floss King machine.

Welcome your guests with Fairy Floss King and expect your party to be unforgettable, keeping your guests happy with these delicious sugar concoctions.

Tags: fairy floss brisbane,fairy floss machine brisbane

19 Nov
2014

“Offers Over” – why not just cut to the chase?

If you’ve browsed realestate.com.au recently, you will have seen lots of properties listed as “offers over”. You might be wondering why we do this rather than just applying a fixed price.

Why we do it?
Ultimately “offers over” exposes more people to your property online, if used the right way —let’s not forget that some 90% of our buyer enquiry comes through these channels.

For buyers, realesate.com.au has set price bands when searching (ie: $400k to $450k and $450-$500k). Generally, we recommend using ‘offers over’ when you’re on the cusp of a search band.

For example, if you are aiming for a price of $460k for your home. We would list it as ‘offers over $450k’ on realesate.com.au – your property will display for buyers browsing the $400-$450k price range as well as those browsing $450-$500k.

This exposes your property to more people and gets more people to your open (people who may not have considered your property before). Even if the price is slightly out of their price range – they showed up! It’s your agent’s job from there!

We recently listed a duplex in Fitzgibbon as “offers over $300k”, a move designed to encourage a larger subset of buyers to visit the property. The home sold for $315k—an impressive figure given that the highest previous sale for a similar home in the area was $290k!

Misuse of ‘offers over’…
In my experience many agents use ‘offers over’ to avoid the uncomfortable price discussion with their owners. It’s a way for them to list the house at what they (the agent) think it’s worth without agreeing on a clear price expectation with the owner.

Can you make an offer under on an ‘offers over’ property?

Our agents will always have a firm price that the owner is expecting. After all, the first question at the open is ‘how much’?

Buyers should have the capacity to buy at or above the price indicator. Although they can open negotiations with a lower price, almost always the property will sell at or above the indicator.

When we don’t use it…
It’s not effective if your price expectation is not in line with the market.

It’s also not as effective if your ‘offers over’ price sits in the middle of a search band. A property listed as “offers over $420k” will only display for buyers searching $400k-450k”. Of course there may be some exceptions here, but this is a common mistake many agents make!

And last but not least, ‘offers over’ pricing is also useful for auctions or when agents are a little unsure on the market value (ie: for a unique property).

So if we recommend “offers over” on your next houses for sale Aspley rest assured and take it in your stride!

To view property Aspley visit our web site. To find out more about Justin Watt, owner of Watt Realty and previous owner of Harcourts Aspley click here.

18 Nov
2014

Why You Should Buy A Treadmill – The Health Benefits

The treadmill is one among the most popular pieces of equipment at any gym. The popularity of this piece of equipment may be attributed to the many benefits that people get from using it as an aerobic exercise tool. Treadmills are easy to use and give you the ability to control every aspect of your work out. You can walk, jog or run. The treadmill also gives you the power to diversify you workout routine e.g. you can make a treadmill simulate a hill. Most importantly, people usually reap massive health benefit when they use treadmills to exercise. Here are some of the health benefits of using treadmills to exercise;

1. Reduces the risk of diseases affecting the cardiovascular system

Cardiovascular diseases are a common problem facing many people in the world today. Victims of cardiovascular diseases are usually people that do not work out to keep their cardiovascular system working properly. When you do an intense work out using a treadmill, you strengthen you heart and lungs. By spending at least 30 minutes, 3 to 5 days a week on your treadmill, you significantly reduce you chances of getting heart diseases and many other chronic diseases such as cancer, asthma, arthritis and diabetes.

2. Helps you lose weight

Being overweight not only makes you hate the way your body looks but also puts you at a risk of diseases such as stroke, coronary heart diseases, high blood pressure, type 2 diabetes, osteoarthritis among others. You can burn a lot of calories when walking running or jogging on a treadmill. For example, when jogging at a speed of 9.6 kilometres per hour on your treadmill, you can burn up to 650 calories. If you want to burn more calories, you can simply adjust the settings to increase the speed and/or incline to make a routine more challenging. Therefore, if you want to lose weight the healthy way, get yourself a treadmill. It is the ultimate equipment that any person that wants to lose weight fast should own.

3. Helps to strengthen your bones

When you work out on a treadmill, you create strong healthy bones. You can never be a victim of conditions affecting the bones (such as osteoporosis) if you have been constantly working out on you treadmill. This is because as you walk, jog or run on a treadmill, you put more weight on your bones causing them to grow to be strong.

4. Improves your mood

An intense exercise on a treadmill stimulates your body to produce certain chemicals in your brain that help to bring a ??feel good mood’. The sense of well being that comes from working out on this piece of equipment makes you have a positive outlook on life and can also help you manage stressful situations. Prolonged stress is dangerous because it can lead to serious health problems. Medical research proves that exercising is one among the most effective ways of preventing stress and treating depression. Hence, if you want to relieve yourself from stress, just walk, jog or run on a treadmill as much as you can.

5. Improves your joint motion

If you have suffered back, knee, hip or ankle injury, a treadmill can greatly help you to recover. This is because as you use the treadmill, the joints on your back, knee, hip and ankle are kept in motion. This helps to reduce the stiffness in these joints. Doing a gently walk everyday on your treadmill will help you regain your flexibility by loosening your joints.

6. Increases your energy

When you exercise on a treadmill, you strengthen your heart and lungs. This improves their ability to supply nutrients to oxygen to all parts of the body. The result of all body tissues receiving the nutrients and oxygen they need is increased energy throughout the day.

Treadmills are considered as the most effective cardio machine that can be found in a gym. A treadmill gives you the opportunity to walk, jog or run at the comfort of your home. If you own a treadmill, you will never have to worry about the weather interfering with your work out plans. This explains why they are increasingly becoming common accessories in many homes. Therefore, if you have been looking for aerobics equipment that will keep you body healthy, get yourself a treadmill.

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